What is a Mobile Phone Application?
Functional software designed for your mobile phone to perform a particular task. This task may be either work or leisure related and provides specific benefits for both the mobile phone user and the company providing the application.
How are the mobile phone applications deployed?
Mobiun applications are deployed using Over the Air Technology (OTA) or can be pre installed onto new handsets. A message is sent to your customer’s mobile phone asking them if they want the application. Once accepted, it is automatically installed over-the-air and available for immediate use. Application and data updates are performed automatically.
What types of applications can be successful on Mobile phones?
The most successful applications are those that are task oriented and exploit the key benefits of a mobile device – individual association and location-independent convenience.
Providing "WAP" based web services for handsets has had little success. Why are Mobiun applications better than WAP-based services?
WAP services suffer from slow and limited user interfaces, require multiple key-strokes and can be expensive to use. They are also difficult to utilise for solutions that must push data or services to the phone. Mobiun applications are designed with user-friendly and mobile-friendly interfaces requiring minimum key-strokes and ensuring secure, cost-effective data flow.
There are over twenty active global manufacturers and more than 350 different handsets currently shipping. Even the software environments of different handsets within each manufacturer vary significantly. Does this handset fragmentation make development and testing, difficult and expensive?
For most application developers, yes. However, Mobiun provide a communications platform for mobile phone application development which ensures that once an application has been tested on one mobile phone it will easily deploy to all handsets. All complexity has been removed from mobile application development.
What are the key differences between Mobiun applications and alternative options?
See attached Comparison table. Mobiun Comparison Table
